Gabrielle Dow – Vice President of Marketing & Fan Engagement Green Bay Packers
On this episode of the active CEO Podcast, Craig Johns speaks with Gabrielle Dow about the Green Bay Packers Experience, her love of sports marketing & fan engagement, and why the Green Bay Packers are the most successful NFL club of all time. We also delve into her experiences with the LA Lakers, Portland Trailblazers and other sports teams; the legacy of Curly Lambeau and Vince Lombardi; and why people love the Green Bay Packers.
Gabrielle Dow – Green Bay Packers Experience
Gabrielle Dow is an
energetic, flamboyant, outgoing, generous, creative and extremely humble
leader. Known as one of the world’s top sport marketing leaders, Gabrielle has
been recognised as a Maryland Top 100 Women and Smart CEO Executive Management
Award winner.
She earned her BA in English Literature, MBA in Warsaw Sports
Marketing and Doctor of Law degrees from the University of Oregon. Gabrielle has 25 years of diverse experience in professional
sports, entertainment and venues. Her career has included being the Marketing
Manager at AEG where she marketed the LA Lakers and a number of venues such as
the Staples Centre, as well as senior executive marketing roles with the
Florida Panthers, Baltimore Ravens and most recently the Green Bay Packers.
In her current role as Vice President of Marketing
and Fan Engagement, Gabrielle has ensured that the Green Bay Packers remain at
the cutting edge of commercial innovation. The Packers are stronger than ever
with initiatives such as Packers Everywhere, Packers Pass, and the Packers
Perks Program.
Gabrielle talks about:
Growing up in Marin County, San Francisco, with a
dream to be an FBI Lawyer.
Her dad playing NFL for San Jose State, Baltimore
Colts and Los Angeles Rams.
Studying Journalism, Law and an MBA at the
University of Oregon.
Telling Rick Burton, “some day you are going to tell
your class about me.”
First internship with the Portland Trailbllazers.
Working with the LA Lakers, to sell the NBA to
non-NBA markets.
Dropping massive blocks of ice all over Florida.
Developing the Purple campaign to engage females.
Why Purple Friday was a powerful catalyst to bring
the community together.
Her first day walking into Lambeau Field as a Green
Bay Packers employee.
The power of a community owned sports franchise.
Always being on brand and stewardship as key values
to the Green Bay Packers.
How a city with the population of only 104,000
people, has won 13 world championships.
Planning for the 100th anniversary of the
Green Bay packers.
The Packers Everywhere initiative enables fans to be
a part of something bigger.
Growing the Packers fan base with the Packers Pass
and Packers Perks Program.
Her passion for being a Board Director for Special
Olympics Wisconsin.
Habits to achieve high levels of daily productivity
and mental clarity.
Active
CEO Performance Tip
Titles Don’t Reflect Intelligence – Many people consider
that having a title means they know more, have better answers and make better
decisions. As a leader you need to be bring people to the table that know more
than you do and be the conductor of intelligence in the room. Your roles as a
leader is to guide, nurture and make sense of the collective intelligence, so
that as a united team you can deliver something more special than any one
individual. It is collective skill stacking, which allows the team or company
to own its own space. This is how you develop true competitive advantage.
Tweets
“How do we continue to steward so that everything we
do is it going to make us better if we leave tomorrow.” Gabrielle Dow talks about the value of stewardship at the Green Bay
Packers, on the active CEO Podcast.
“Who controls the purse strings, who is going to be interested in coming
to the venue and getting attached to this brand. We thought women!” Gabrielle
Dow discusses how the Purple campaign was launched, on the active CEO Podcast.
Amanda Jacobs – General Manager Blairgowrie Yacht Squadron
On this episode of the Sportspeople
Recruitment active CEO Podcast, Craig Johns speaks with Amanda Jacobs about She
Leads With Empathy, empowering women in sport, working at the London 2012
Olympic Games and the ultimate elevator pitch. We also delve into
entrepreneurship and working in corporate life, balancing family life, imposter
syndrome and the 3 major ingredients to a successful Olympic Games event.
Amanda Jacobs – She Leads With Empathy
Amanda Jacobs is a champion
of great ideas, engaging leadership coach for sport event professionals, and the
creator of the ICC Method. She is an empathetic and creative leader, who is
passionate about encouraging more women into leadership roles, empowering
people through The Event Show Podcast, and spending quality time with her three
young children
She has a Bachelor of
Creative Arts, Theatre from the University of Wollongong, in Australia, and is
a Chisholm Institute certified Trainer and Assessor. Amanda loves being
involved in major sporting events with roles as Venue Manager at the 2007 World
Swimming Champs in Melbourne, Event Acquisition Manager for the Victorian major
Events Company, Head of City Operations Manager at the London 2012 Olympic and
Paralympic Games, and Strategic Business Management at Limelight Sports.
As a busy entrepreneur, she
has founded Like Minds Create, She Leads, The Event School Global, www.amandajacobs.com.au, and in her spare time, she
is the General manager of Blairgowrie Yacht Squadron.
Amanda talks about:
She Leads with empathy.
Following a pathway that she loved.
Her first experience with imposter syndrome.
The amazing experience of working at the 2006 Commonwealth Games in Melbourne.
Managing multiple stakeholders under pressure.
Taking your own personal objectives out and thinking of the bigger picture.
The ultimate Elevator Pitch that led to the 2012 London Olympics.
Connecting people with the bigger picture.
The Blairgowrie yacht Squadron motto of Family, Friendship & Sailing.
Her key leadership strengths of empathy, creativity and collaboration.
Having a professional coaching appointment once per month.
Empowering women in sport through She Leads.
Females not being able to see a visible pathway to leadership.
“You’ve got this” through Like Minds Create.
Changing habits and restoring some balance in my life.
How do we inject more play and creativity on a daily basis?
Active
CEO Performance Tip
Your Main Job Is To Develop Talent – Leadership
development is a vital ingredient to company or organization success. As a
leader your main job is to develop talent. How are you observing and then
developing talent within your environment?
Identify, nurture, develop and challenge the talent within your
organization and ensure that it is aligned to their internal motivation and
purpose.
Tweets
“Its all about collaboration, getting the most the
skillset in that room, creating an ensemble that is high performing,
understanding how that theatre show is going to connect best with the audience
and a really early insight into what emotional intelligence is, and read
peoples emotions and understand why they are making certain decisions.” Amanda Jacob shares her leadership lessons from theatre, on the Sportspeople Recruitment active
CEO Podcast.
“When I worked out that empathy is what I lead with, that’s when I became
the leader I am today, with confidence.” Amanda Jacobs discusses
leading with empathy,
on the Sportspeople Recruitment active CEO Podcast.
Mark Turner – Lead Performance Coach Triathlon Scotland
On this
episode of the active CEO Podcast, Craig Johns speaks with Mark Turner about how
coaching saved my life, losing humility, being
vulnerable and establishing a high performance environment.
We also delve into the lessons he learnt working in the Queensland Police Force, being an agent for change, losing it all after selling a highly successful Shapland Swim School franchise, establishing Triathlon Nation and being recruited as the Lead Performance Coach at Triathlon Scotland.
Mark Turner – Coaching Saved My Life
Mark Turner is a leader who
focuses on developing people to maximize their potential athletically, unlock
their true why and purpose, and creating a sustainable and healthy lifestyle.
He is a passionate, driven and humble leader who has raised over $100,000 for
Epilepsy Queensland and Special Olympics, Mark Turner.
His education includes an
Advanced Certificate in Policing from the Queensland University of Technology;
and Management Development Post-graduate Program at Queensland Police Service.
He has a passion for serving
the community with 13 years in the Queensland Police Service, a business owner
of the Shapland Swim School Everton Park, Head Coach for the Brisbane Girls
Grammar School athletics team, General Manager of Healthstream Aquatic and
Fitness Queensland, State Manager and Elite Programs Manager AFL Umpiring
Queensland and Coaching Director of Tri Nation Triathlon. Earlier this year our
guest was recruited as the Lead Performance Coach for Triathlon Scotland.
Mark talks about:
Being a shy child, who lacked confidence, growing up
in a socially minded family.
Key lessons from a thirteen-year career in the
Queensland Police Force.
Learning how to read people, listen to people and look
at behaviours.
Switching from serving the community to building
your own community.
How a lack of humility, meant losing it all.
Not being able to pay rent, and not have a job or a
business.
Putting a peg in the ground and starting again, when
he lost it all.
Making the decision to go full-time coaching.
Living in a mate’s garage and the struggles behind
the scenes.
Coaching Saved My Life.
Excepting he had depression in 2014 after a full
breakdown.
What he had been through was significant and didn’t
need to battle alone.
The power of vulnerability is amazing.
As humans we are designed to live in communities and
be connected.
Chasing the dream of being a high performance coach.
Lead Performance Coach for Triathlon Scotland.
Building open and honest relationships, having a genuine
care for the athletes and having the technical expertise.
What causes people to react in two different ways
emotionally?
Active
CEO Performance Tip
Playing the Long Game – It’s so easy to get caught up in
the detail of the business and forget to look after the health and wealth of
your company long term. Focus on long game and put things in place so that in
the future your company is thriving, growing and stepping up the game so you
can stay one step ahead of the game in the market place.
Tweets
“We need to be at our best for the athletes that we
coach to get them to be at their best. It’s is the same for us. If we are not
at our best, how do we expect the athletes to be at their best?” Being a high
performing leader with Mark Turner on the active CEO Podcast.
“Getting the basics right. Getting all the things
right that don’t require talent and holding each other to account. Having environments where there is
psychological safety where you can have open and honest challenging and candid
conversations between coaches, support staff, athletes-to-coaches.” Mark Turner discusses a high performance environment, on the active CEO Podcast.
“Anyone in a position of leadership whether it is a coach, a teacher, an
educator, politician or anyone in a position of influence, the more that they
can say, I have had my struggles to and it was really hard.” Mark Turner talks about a real sense of
power for being vulnerable,
on the active CEO Podcast.
Watch a recent interview NRG2Perform’s CEO & Founder, Craig Johns, talk about CEO Periodization on Beyond Business.
Get ready to turn your business inside out and discover how high performance leadership is really created with Craig Johns from www.nrg2perform.com.
In this episode, Craig flips burnout on it’s backside and shows us strategies to get CEO, leaders and entrepreneurs to lift themselves to the the topside, perform at their peak and maintain performance at high levels for long periods of time.
Bringing his knowledge, skills and experience of high performance in elite sports and coaching, Craig delivers some great insight into what it takes to perform with purpose, recover with purpose and live with purpose.
If you prefer to listen versus watch, then check out the interview on the The Beyond Business Show Podcast Link
On this episode of the active CEO Podcast, Craig Johns speaks with Jennifer Dunham about pivotal moments create decisions, habit stacking, tiny habits and the Profitable Lifestyle Formula. We also talk about being diagnosed with Melanoma Cancer, Happiness Matters, failure is awesome and the value of brain dumps.
Jennifer Dunham – Pivotal Moments Create
Decisions
Jennifer Dunham is a Profitable
Lifestyle and Automation expert, who has turned the adversity of melanoma
cancer, being hit by a drunk driver and going through divorce into an
opportunity to bring more time, money and happiness to her clients. She is a courageous
coach who lives on a small chicken farm, tells you like it is and has a passion
for photography.
Her education includes a
Bachelors Computer Science (minor in Mathematics) at the University of Nevada,
Reno and a Masters Computer Science (AI in Analysis of Algorithms &
Psychology) at the University of California, Davis.
Jennifer is the President of
JLynnConsulting, the owner of The Memory Journalists and the Founder & CEO
of Time, Money & Happiness Matters. She focuses on intentional living with
“The Profitable Lifestyle Formula, utilising “Tiny Habits” help CEO’s overcome
entrepreneurial burnout and unstable lead and revenue generation.
Jennifer talks about:
Her bad summer of turning 30.
Being diagnosed with Melanoma Cancer.
“If you were given one year to live, what would you do?
Living life with intention. Pivotal moments create decisions.
Feeling like I was my own client at some point of my life.
Mediocrity occurs, because people don’t know how to make a change.
Most people set themselves up to fail because it is a big shift from what they were doing.
You can be happier in less than five minutes a day.
A habit allows you to automate your thinking.
We repeat about 40% of what we do, every single day.
Stacking repeatable habits into routines, conserves brain power.
Profitable Lifestyle Formula.
Most people think happiness is a by-product of a result.
Sometimes people need the push and permission in order to make a leap of faith.
Her active and healthy lifestyle routines.
How can people who truly want to go school, be able to go to school and not have to worry about it?
Active
CEO Performance Tip
Performance By Design – Your performance should not occur
by accident. The environment you and your team work in should be carefully
engineered and positioned so that performance is enabled and not forced. Think
carefully about how you design a project, program or event and ensure that you
are not forcing performance. Establish key actions or opportunities that allow
the team members to discover performance and shine by themselves or together as
a collective. This is important for long-term growth and development of not
only the individual but most importantly the team.
Tweets
“What is it that they want to work on? What is it
they love to work on? And how can they be more profitable with their time?” Jennifer Dunham talks about successful entrepreneurs, on the active CEO Podcast.
“Sometimes people need the push and permission in order to make a leap of
faith.” Discussing change, with Jennifer Dunham, on the active CEO Podcast.
On this episode of the active CEO
Podcast, Craig Johns speaks with Tim Oberg, CEO of parkrun Australia, about creating a healthier and happier planet, building communities, and parkrun moving a nation. We
also delve into his leadership style, CrossFit, anxiety and empowering
volunteers.
Tim Oberg – Moving A Nation
Tim Oberg is a charismatic
CEO who is inspired to build a healthier and happier planet for his kids, has
created a movement that has seen people run 38,771,680km and is a proud mental
health advocate. He is a successful entrepreneur, devoted father, passionate
cross-fit athlete, an anxiety sufferer, and a man who is driven to move a
nation.
Tim has a Bachelor of
Applied Science in Human Movement Studies and Bachelor of Education in
Secondary Education Teaching from the Queensland University of Technology, and
a Masters of Business Administration from Heriot-Watt University.
His career has included the
roles of Managing Director of The Tourman, Managing Director of The Celebrity
Planet, President of Active & Healthy Alliance Gold Coast, CEO and Founder
of parkrun Australia and has recently commenced a role as Strategic Director
Asia Pacific of parkrun international.
parkrun Australia
parkrun
is now the largest mass participation sporting activity on the planet. In
Australia alone there have been 62,765 events organized by 365 locations,
involving 589,122 runners who have completed 38,771,680km. The average person
has attended 13.2 parkruns.
Tim talks about:
His first entrepreneurial venture as a Mobile DJ during university.
How he became “Tim the TourMan”.
Guinness World Record for the largest pub-crawl.
The challenges and opportunities of starting your own business.
People first style of leadership.
Not being afraid to employee people better than you.
Starting parkrun in 2010 after meeting founder Paul Sinton-Hewitt.
parkrun moving a nation
Far less about the run and far more about the community connections.
Making friends, health and happiness with parkrun.
Volunteers gain as much at parkrun as those who participate as walkers and runners.
How parkrun has assisted the growth of running clubs.
Can the parkrun mentality be successfully transferred to other sports?
Why volunteering has been so successful in parkrun.
Volunteering is not about sacrificing, but giving.
How a panic attack and anxiety has changed his life.
Starting meditation and developing a toolkit to manage anxiety.
Active
CEO Performance Tip
Own Your Own Mental Conversation – Everyone has a
commentator inside their head which owns the voice that you can easily
over-consume your version of the truth. The voice that is observing criticizing
your own actions, behaviours and thoughts can blur your view on the world. You
need to own your own thought-chatter and ensure that it has perspective and
clarity. The more we tell ourselves something, the more it becomes in grained
and leads to our own truth. If that truth is negative by nature, then it can
have a profound affect on your mood, opinion and the ability to make clear and
appropriate decisions. Be objective and look at home you can ensure the
conversation is positive and open.
Tweets
“What they are doing is making friends, it is a
friendship things, you are making friends with new people in the community. Reconnecting
with friends and family who you may have not seen for a while or even seen for
a week.” Tim Oberg talks about the drivers of parkrun, on the active CEO Podcast.
“Creating a healthier and happier planet.” Discussing the parkrun mission
with Tim Oberg, on the active CEO Podcast.
On this episode of the Sportspeople Recruitment active CEO Podcast, Craig Johns speaks with Lisa Hasker about life education through sport, building sport capability and capacity, improving diversity and inclusion on Boards, and getting people to be more active, more often. We also delver into employee and coach wellbeing and performance, her collaborative and coaching leadership style, and how we can improve active transport to and from work.
Lisa Hasker – Life Education Through Sport
Lisa Hasker is an impressive leader who has a wealth of industry knowledge and experience in the world of sport management. Known as a leader who is passionate about supporting the future of women on Boards through Change Our Game, and improving inclusion and diversity as the CEO of VICSPORT.
She has studied a Bachelor of Education in Physical Education and Science from the University of South Australia, Graduate Diplomas in Sport Science and Sport Management from Deakin University, a Masters of Marketing from Monash University and has completed a Company Directors Course in Governance from the Australian Institute of Company Directors.
Her career involves roles such as Head of Physical Education at Wesley College; Event and Sponsorship Manager Australian Running Magazine, Marketing Manager at Golf Victoria, Chief Executive Officer at Little Athletics Victoria, Public Affairs and Sponsorship Manager at Victorian Institute of Sport, Manager of La Trobe University Sport and General Manager of Community and Stakeholder Relations at Basketball Australia.
A love of sport goes beyond management as a 16-year coach at Sandringham Athletics Club and has governance experience as Director at AFL Sports Ready Foundation and Shooting Australia, as well as Vice President of Athletics Victoria.
Lisa talks about:
Being a hurdler and involved in sport for more than
50 years.
Having great physical education teachers who were
role models.
Compulsory Physical Education at primary school at a
must.
What will the next generation of adults look like?
Difficulty managing athletes on social media and
potential PR disasters.
Her role as CEO of VICSPORT
Working with Bridie O’Donnell VIC Health and VIC
Sport to deliver Change Our Game
Concentrating on diversity and inclusion on Boards.
Global Wellness Tracking.
Increase physical literacy and wellness in the
general population.
Having a collaborative and coaching leadership style.
Employee’s personal development has as much
importance as professional development.
More focus on wellness of staff and high performance
staff.
Being curious about your sport and other sports
Going for a walk when a bit stressed at work.
Why have you never been involved in sport?
Active CEO Performance Tip
Business Is The Aggregate of Humans – Humans are the great asset in your company, so you need to look after them. Every single day you need to be helping them overcome their limiting beliefs and continually build on their strengths. Make sure they feel worthy in the organisation.
Tweets
“Admit to your mistakes, learn from it and move on. ” Lisa Hasker shares her advice on leadership, on the Sportspeople Recruitment active CEO Podcast.
“We tell athletes recovery is more important that the training, but I am not sure we all live that when we are in our corporate life. It is really important for people to be able rejuvenate and go again, and keep the effort up with some very lofty goals in high level coaching.” Lisa Hasker talks about employee wellbeing, on the Sportspeople Recruitment active CEO Podcast.
On this episode of the active CEO
Podcast, Craig Johns speaks with Diana Rau about Board Of Mentors, the
remarkable backstory of Veterati, her better every day framework and striving
for high performance. We also talk about lessons learnt at Georgetown University,
her grand entry into the American Chamber of Commerce and how her time as VP of Growth and Innovation
at Double Dutch was a game-changer for her husband Daniel Rau.
Diana Rau – Board of Mentors
Diana Rau is a young,
creative and powerful leader who was named in the Forbes 30 under 30 Social
Impact Entrepreneur and Top 25 Military Influencers in 2018. She is a game
changer for Defence veterans, an innovation leader who is dedicated to solving
social challenges and a connector who loves building tribes.
Living in New York, her
education has included a BA International Political Economy and International
Business Diplomacy at Georgetown University. Diana began her career as a
journalist for the American Chamber of Commerce before taking on roles as CEO
of BUNDSHOP, Director of Creative Social Strategy for BluBlocker China, and was
a founding partner of League X, an independent storytelling and narrative
design agency.
In 2015, she cofounded
Veterati, which is the #1 mentoring platform for the military, and is now the
CEO. Our guest was the VP of Growth and Innovation at Double Dutch, which
powers business and social movements through its award-winning live events
platform, before it was acquired in June 2019.
Diana talks about:
Being a high-energy child who loved reading books
and being involved with music.
Studying politics at Georgetown University
How Professor Mark Bush challenged her in international
business diplomacy.
The power of YES.
Why every 10 minutes of her life at school was
planned.
The reasons why Georgetown alumni’s James Wiseman
and Carl Wegner are still her mentors.
Why are Veterans not getting their dream job when
they come back from service?
One in Three Americans has never had a conversation
with a Veteran.
Veterans dynamically evolving so fast so need
different mentors as they transition and grow.
On average the Veterans have 3.7 mentors.
Why the Board Of Mentors matters and removing
barriers in the mentoring process.
What environment makes you thrive and makes you
really joyful.
Bravery is really valuable in founders to be able to
hold to their value system.
One thing better every day.
Better Every Day Framework.
Best memories are transformational activities.
Love the movements of extreme complex and difficulty
in the start-up world.
Most interesting conversations are when you are
co-creating with someone.
Active
CEO Performance Tip
Childs Play – Sit back and enjoy the feeling of
just playing rather than just being so focused and diligent on specific tasks.
Try things, play things, do things a little bit out of the norm. Test it and be
a little bit creative. Be like a child, play, have fun and allow your creative
juices to flow.
Tweets
“80% of jobs come through personal networks
according to the Department of Labour.” Talking about Veterans
re-engaging with the workforce,
on the active CEO Podcast.
“An on-Demand digital mentoring platform for veterans and military spouses
to be able to secure their dream jobs.” Diana Rau talks about
Veterati, on the
active CEO Podcast.
On this
episode of the active CEO Podcast, Craig Johns speaks with Yamini Naidu about
business story mastery, why you need both data and stories, the importance of
message clarity, and her new book Story Mastery. We also delve into her how to
be an effective speaker, starting a successful business, Aristotle’s model of
influence and having your off-stage stuff together.
Yamini Naidu – Business Story Mastery
Yamini Naidu is a charismatic, energetic and a
superstar in the storytelling business. From being on some of the worlds
largest stages to intimate settings with the leaders of Fortune 500 companies,
she has the charm, charisma, clarity and conviction to keep the attention of
even the hardest old-school leaders.
She has a BA
in Economics and Sociology from the St Xavier’s College, MA Economics from the
University of Mumbai and a Masters Science in IR and Personnel Management from
the London School of Economics and Political Science.
Her early
years were focused as an Economist before and epiphany changed her course and
she found her true passion and pathway as Director of One Thousand and One, and
Director of and Chief Storyteller at Yamini Naidu Consulting.
She goes
above and beyond as a volunteer guide at the National Gallery of Victoria, and
has provided Pro Bono for Pollinate Energy and High Reserves Global Citizenship
and Leadership Program.
I am pleased to introduce to you a leading expert in business
storytelling, the world’s only economist turned storyteller and consistently
voted among the top business storytellers worldwide, put your hands together
and bring a huge round of applause for Yamini Naidu
Yamini talks about:
Imagining riding a tiger to school.
Becoming the worlds first Economist turned storyteller.
Being frustrated about why data doesn’t persuade people.
People are the single biggest determinant of any success.
How “A leaders Guide to Business Storytelling” by Stephen Denning, changed her life.
Co-founding Australia’s first storytelling company in 2005
Being prepared to educate the market before you get your first customer.
Putting it out there, test it and get better every time.
Being clear on the single message you want to communicate.
Personal story where you can tie it to a business message is very powerful
Stories are like Velcro for the brain and for the heart.
We are sitting in the midst of a storytelling revolution.
Stories today are as critical as data, because everybody has got data, but data doesn’t differentiate.
Logic informs people, but doesn’t shift behaviour.
A story doesn’t have to be epic to be effective.
Story Mastery can really quantum leap your audience.
To be a successful speaker, you have actually have to get your off stage stuff together.
How we can have more equity in the world?
Active
CEO Performance Tip
Chief Role Model – As a leader your real
title should be Chief Role Model. The culture of a team or organization begins
from the person at the top. You have a lot of power as a leader and with power
comes great responsibility. As they say, the fish always starts to rot from the
head. Your actions, behaviours, approach and leadership style determines the
foundation of the culture. Be the role model for the desired values, behaviours
and identity of the team or organization you lead.
Tweets
“Business storytelling is like life after Google,
you wonder how you lived without it.” Yamini Naidu explains story
mastery, on the
active CEO Podcast.
“People are the single biggest determinant of any success.” Yamini Naidu connecting success, on the active CEO Podcast.
“A business story should be under two minutes and
that’s when you are going to have the biggest impact. After two minutes you
start to have diminishing returns.” How long should a business story be with Yamini Naidu, on
the active CEO Podcast.