active CEO Podcast 147 Nathan Baird Innovators Playbook For Leaders

active CEO Podcast #147 Nathan Baird Innovators Playbook For Leaders

active CEO Podcast 147 Nathan Baird Innovators Playbook For Leaders

On this episode of the active CEO Podcast, Craig Johns speaks with Nathan Baird about Innovators Playbook For Leaders, Unilevers consumer connection, how Velcro was created, finding a relaxed space for ideas and why the consumer comes first.

We also delve into rediscovering your creativity, leadership is responsibility, staying fresh, and why we should fall in love with the problem and not the solution.

Nathan Baird – Innovators Playbook For Leaders

Nathan is the founder of Methodry, a design-led Innovation author, strategist and Speaker, and the creator of Innovator’s Playbook. He is a curious problem solver who is passionate about human centric design and experimentation, and understands the importance of better people, make better leaders.

Nathan has studied a Bachelor of Commerce Marketing & Management  (Honours) and a Masters in Marketing & Brand Management from Victoria University of Wellington. His career has included brand, marketing and manager roles at renowned companies such as Unilever, KPMG, DB Breweries and Clear. Wen he is not working on creative design thinking with Methodry, he is an ambassador for Good Design Australia.

Nathan talks about

  • How do you satisfy people’s needs?
  • Taking a customer centric approach to marketing.
  • The importance of experiencing the consumers needs.
  • Getting down to the why behind consumers needs.
  • It’s not about taking the first good idea we have.
  • You can’t build on an idea unless you build it and suspend judgement.
  • Who else comes up with a problem for this need?
  • What environment are you in to get your best ideas?
  • Bring ideas to life quickly and cheaply to test with customers.
  • Set success criteria up front.
  • Innovators Playbook for leaders.
  • Only 5% of innovation is successful.
  • Why being human as a leader leads to success.
  • Being creative and innovative with a lot of fun.

Tweets

“Problems cannot be solved by thinking within the framework in which the problems were created.” Design thinking and the Innovators Playbook with Nathan Baird, on the active CEO Podcast.

“Four of the biggest blockers to individual and team creativity are behaviours, the brain, state and space” Nathan Baird talks about the Innovators Playbook, on the active CEO Podcast.

Resources Mentioned in this show:

Methodry www.methodry.com
Nathan Baird LinkedIn
Nathan Baird Twitter
Speakers Institute Corporate www.speakersinstitutecorporate.com
Craig Johns www.craigjohns.com.au
Craig Johns craig@nrg2perform.com
Craig Johns LinkedIn

Recommended Reading:

Innovator’s Playbook Book

Recent active CEO Podcast Episodes

#147 – Nathan Baird (Methodry) Innovators Playbook For Leaders Link
#146 – Ciara Lancaster (Change Consultant) Reimagine Change Link
#145 – LEGACY Your Mark On The World Link
#144 – Bo Brabo (Bo & Luke Show Podcast) White House Leadership Values Link
#143 – Vulnerable Open Honest COMMUNICATION Link
#142 – Penny Locaso (Hacking Happy) Hacking Happiness Link
#141 – IMPACT Through Clear Outcomes Link
#140 – Dr Amir Rashidian (Mid Atlantic Chiropractor) The Stressproof Life Link
#139 – TRUST Through Healthy Confrontation Link
#138 – Kine Corder (Presidential Lifestyle) Finding Your Money Mission Link

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active CEO Podcast 145 Legacy Your Mark On The World

active CEO Podcast #145 LEGACY Your Mark On The World

active CEO Podcast 145 Legacy Your Mark On The World

LEGACY Your Mark On The World

Legacy, we have all been put on planet earth for a reason. Why not leave it in a better place than you found it?

Having a purpose in life and aligning it to the work that you do is important if you wish to enjoy what
you do, be productive and perform at a high level. Some people have a desire to go beyond the world
they work in and leave a legacy for future generations to benefit from. CEO Legacy is all about finding
a greater purpose through a project or movement that creates a ripple effect across an area, industry
or the world.

A great example of this is Bill and Melinda Gates Foundation, which is guided by the
belief that every life has equal value. They wish to help all people lead healthy, productive lives. In
developing countries, it focuses on improving people’s health and giving them the chance to lift
themselves out of hunger and extreme poverty. In the United States, it seeks to ensure that all
people—especially those with the fewest resources—have access to the opportunities they need to
succeed in school and life.

What mark do you want to leave on the world?

What is a person’s legacy?

  • part of a person that lives on long
  • story of a person so they are not forgotten.
  • path ways or the future
  • make better decisions in life.
  • transmitted, inherited or received from a predecessor.
  • creates meaning in our lives.

Everyone leaves behind a legacy after they die, but only few people leave behind a legacy worth talking about.

Examples of legacies that impacted humanity:

  • Martin Luther King jr. left behind his legacy of positive and selfless actions.
  • Adolf Hitler left behind a legacy of negativity, and destruction.
  • A grandmother’s legacy may be important her family
  • Actresses and actors legacies inspire people to do great things
  • Alexander the Great, whose conquering spirit changed the face of the ancient world
  • Marie Curie, multi-Nobel Prize winner and pioneering physicist
  • Nelson Mandela, an anti-apartheid revolutionary and South Africa’s first black president
  • Albert Einstein created the theory of relativity
  • Mother Teresa was a Roman Catholic nun and founder of the Missionaries of Charity.
  • Oprah Winfrey pillar of kindness and has stood for truth, education, and giving back.

A legacy is

  • the story of some ones life,
  • the things they did,
  • places they went,
  • goals they accomplished,
  • their failures,
  • a path that guides people in decisions with what to do or what not to do

A lasting legacy is all about the actions you take during your life and the way those actions affect how people remember you.

Everyone has a choice between leaving a positive legacy or a negative one. Most people never consciously choose one or the other — it just happens. But the goal for you is to make a conscious decision about the legacy you’ll leave.

DESIGN A PATH TO YOUR LEGACY

  1. What intrinsically drives you?
  2. What matters to you the most?
  3. Who do you want to impact
  4. How can you achieve this through helping and serving others?

The legacy of successful leaders lives on through the people they touch along the way. The only things you can change permanently are the hearts of the people you lead.

Think how you can Make the World a Better Place, One Life At a Time

Want To Learn More?

Check out the Break The CEO Code whitepaper. It provides an overview of Break The CEO Code and showcases the 6 key phases. We also go a little deeper into the 2nd phase PERFORMANCE, where we discuss the 3 P’s of the Leadership Performance Formula.

Breaking The CEO Code Whitepaper Download

Resources Mentioned in this show:

Subscribe to active CEO Podcast on Itunes
Craig Johns Keynote Speaker
active CEO Coaching
active CEO Podcast
Corporate Programs
Sport Performance
NRG2Perform www.nrg2perform.com
Craig Johns craig@nrg2perform.com
Craig Johns LinkedIn

Recent active CEO Podcast Episodes

#144 – LEGACY #143 – Vulnerable Open Honest COMMUNICATION Link
#142 – Penny Locaso (Hacking Happy) Hacking Happiness Link
#141 – IMPACT Through Clear Outcomes Link
#140 – Dr Amir Rashidian (Mid-Atlantic Chiropractic) The Stressproof Life Link
#139 – TRUST Through Healthy Confrontation Link
#138 – Kine Corder (Presidential Lifestyle) Finding Your Money Mission Link
#137 – Clarify PROCESS For Commitment Link
#136 – Steve Rodgers (IGI Principles) Overcoming The Indulgent Life Link
#135 – Reward, Recognition & Reflection Link
#134 – Julie Masters (Inside Influence) How Gravity Shifts Influence Link

Craig Johns Friday Fast Five Newsletter Speaker Coach Consultant

Subscribe To Friday Fast Five

* indicates required
Email Format
active CEO Podcast 144 Bo Brabo White House Leadership Values

active CEO Podcast #144 Bo Brabo White House Leadership Values

active CEO Podcast 144 Bo Brabo White House Leadership Values

On this episode of the active CEO Podcast, Craig Johns speaks with Bo Brabo about White House Leadership Values, Zero Defect environment, leading communication teams for US President George W Bush and Barak Obama, and Presidential Quality.

We also discuss building systems and leading people within, values based leadership, constant and never ending improvement, and his new book Battlefield to the White House to The Boardroom.

Bo Brabo – White House Leadership Values

Bo is a former Presidential Communications Officer for President George W. Bush and President Barack Obama, who served with the US Army in Iraq, is an executive leadership coach, and the author of the book “From the Battlefield, to the White House, to the Boardroom. Known as a consummate professional, Bo is regarded for his servant and pragmatic leadership, is an inspirational keynote speaker, and believes values drives results.

His education includes an Associate of Science in Aviation Business Administration from Embry-Riddle Aeronautical University, Bachelor of Science in Business Administration from Strayer University and an MBA from the University of Michigan. He has held Director roles in Human Resources with the US Army, Whitehouse Communications Agency, SimVentions, Permuta Technologies, Advantia Health and National Spine and Pain Centres. As an entrepreneur he has founded Brabo West Inc., Hail Media Group Ltd and the Bo and Luke Show Podcast.

Bo talks about:

  • Learn to follow so you can show empathy for those you lead.
  • Supporting a community of 16,000 people overseas.
  • Leading in crisis while in the Iraq combat zone.
  • White House Leadership Values.
  • The reintegration process from Iraq to USA being similar to returning to office after COVID.
  • Prep the battlefield to ensure you exercise, hydrate and eat well
  • Redeployment of athletes, musicians and pilots during COVID
  • Leading communication teams for US President George W Bush and Barak Obama
  • Trust people on the team to get the job done.
  • Modified plan of attack, be ready and agile.
  • Differences in leadership between Presidents George W Bush and Barak Obama
  • Influence, persuade and mobilise followers
  • Get people of different opinions to talk about why they believe a certain way.
  • Culture is a result of Behaviours + Time X number of People in the organisation.
  • Why values matter and drive results.
  • Brabo Centre Of Excellence opening in January 2021.
  • How do I change the tides and turn the HR professionals into leaders?

Tweets

“Are you creating that playbook for the next time it comes?” Bo Brabo talks about the importance of debriefs and the after action review, on the active CEO Podcast.

“Culture is an outcome. It is a result of… Behaviours plus Time multiplied by Everyone in the organisation. That is your culture.” Bo Brabo showcases a simple culture formula, on the active CEO Podcast.

Resources Mentioned in this show:

Bo Brabo www.robertbrabo.com
Bo Brabo Instagram
Bo Brabo Twitter
Bo Brabo LinkedIn
Bo & Luke Show Podcast www.theboandlukeshow.com
Speakers Institute Corporate www.speakersinstitutecorporate.com
Craig Johns www.craigjohns.com.au
Craig Johns craig@nrg2perform.com
Craig Johns LinkedIn

Recommended Reading:

BOOK – From the battlefield to the whitehouse to the boardroom Robert “Bo” Brabo

Recent active CEO Podcast Episodes

#144 – Bo Brabo White House Leadership Values Link
#143 – Vulnerable Open Honest COMMUNICATION Link
#142 – Penny Locaso (Hacking Happy) Hacking Happiness Link
#141 – IMPACT Through Clear Outcomes Link
#140 – Dr Amir Rashidian (Mid Atlantic Chiropractor) The Stressproof Life Link
#139 – TRUST Through Healthy Confrontation Link
#138 – Kine Corder (Presidential Lifestyle) Finding Your Money Mission Link
#137 – Clarify PROCESS For Commitment Link
#136 – Steve Rodgers (IGI Principles) Overcoming The Indulgent Life Link
#135 – REWARD, Recognition & Reflection Link
#134 – Julie Masters (Inside Influence) How Gravity Shifts Influence Link