active CEO Podcast Trina Gordon (Boyden World Corporation) – Recruiting World Leaders

active CEO Podcast #7 Trina Gordon Recruiting the World’s Leaders

active CEO Episode 7 - Trina Gordon
Trina Gordon – CEO Boyden World Corporation

On this episode of the active CEO Podcast, Craig Johns and Ben Gathercole speak with Trina Gordon delving into what it takes to be a leading global CEO, how a client-centric focus enhances Boyden, the importance of diversity in the search executive industry, what female CEO’s bring to companies, why work life integration is vital to the success of CEO’s, and we take an in-depth look at the CEO interview process.

Trina Gordon

Trina Gordon is the CEO of Boyden World Corporation, ranked by Forbes as top 10 search executive firm in 2018. She became the Search Executive Industry’s first female CEO in 2011, when she was announced as the president and CEO of Boyden World Corporation. Trina is regarded for her commitment to client service, professional quality and integrity. Running, staying fit, eating well and riding her Harley Davidson, allow her to perform at the highest level when recruiting CEO’s and C-Level Executives to some of the world’s leading businesses and organisations, including Fortune 500 companies.

Trina talks about:

  • The ability to listen, learn and understand social customs, practices and morals with a global company.
  • Connecting with their partners, providing services, resolving problems, talking through issues and opportunities on a daily basis.
  • The importance of creating a unique and intermit Boyden experience for clients.
  • Developing a learning and development team led by Chris Sweeney, Gray Hollett and Breck Armstrong.
  • Learning, drawing out and soliciting client needs through listening skills with well-timed and quality questions.
  • Being the lone women in the room and needing to be incredibly well prepared.
  • The benefits of selecting women leaders and If you are going to be relevant in the world, diversity is key.
  • Understanding what goes on in another part of the world from a business, societal, economic and cultural perspective
  • Why social media can be beneficial to a CEO.
  • The importance of CEO’s being on Boards of other companies or organisations
  • The importance of continued dialogue at the CEO level, and making sure that the CEO and Board are transitioning together very effectively, over a period of time.
  • Being fearless in making recommendations that may not be the safest ones.
  • What the key drivers Boyden are looking for when recruiting CEO’s
  • Why running provides a great sense of the ability to put things into perspective.
  • Fitness keeping her well disciplined, focused and builds up extra energy reserves.
  • Riding her Harley Davidson and gaining a greater awareness of the world.
  • The importance of starting each day by centering yourself.
  • Being able to prioritise what is strategically important in the moment.



“If you are going to be relevant in the world, diversity is key.” with Trina Gordon. You can listen here

Why being nimble, earning trust, developing credibility, building relationships and being incredibly well prepared has been pivotal? Listen to Trina Gordon and gain an insight into leading by example on the active CEO Podcast.

Resources Mentioned in this show:

Recommended Reading:

Trina Gordon Articles

Better Than Winning – Ben’s best selling book Link

Previous active CEO Podcast Episodes:

#6 – Indiran Padayachee (RentCorp) – Winning Only Matters link
#5 – Suzie Hoitink (Clear Complexions) – Enemy of a Great Life is a Good One link
#4 – Rene Zondag (PBI) – People Are Our Greatest Asset link
#3 – Anne Gripper (NSW Office of Sport) – 6 C’s of Leadership link 
#2 – active CEO Intro (NRG2Perform) Part 2 link
#1 – active CEO Intro (NRG2Perform) Part 1 link

active CEO Podcast #1 Introduction Part 1

Ben and Craig introduce you to the active CEO Podcast and share some powerful tips on how to lead an active and healthy lifestyle.

Ben Gathercole and Craig Johns have more than 50 years combined experience working in performance coaching and leadership roles. They understand the importance of living an active and healthy lifestyle, and are now sharing their insights and enlightening people how to become better leaders through a brand new concept, corporate periodisation.

Ben and Craig also speak about:

  • Why it is important to balance periods of stress and long work hours with low-stress recovery in the workplace through corporate periodisation
  • Where the ordinary don’t belong
  • What is active CEO mean?
  • How did Ben get started in his career as a high performance coach and leader?
  • What were the influences of Ben and Craig’s mentors during their careers so far?
  • The role of mentors and mentoring from a young age.
  • Life of an Olympic Coach and the pressures involved.
  • Powerful examples of balancing work, family and social life.
  • You don’t have to be ‘on’ 365 days and 7 days a week.
  • It is ok to make mistakes and fail fast
  • What inspired Ben to write the book, Better Than Winning?
  • Why Craig and Ben are so passionate about leading an active and healthy lifestyle?
  • The importance of taking one step at a time when building your career.


Ben Gathercole and Craig Johns are sharing their active CEO lifestyle. You can listen here

Why it is important to balance work and family life? Ben Gathercole and Craig Johns provide insightful tips on active CEO

Resources Mentioned in this show:

Recommended Reading:

Better Than Winning – Ben’s best selling book