Target Market Behaviours During Loss, Uncertainty And Change

Target Market Behaviours During Loss, Uncertainty And Change

What are the stages that people are currently going through as they come to terms with loss, uncertainty and change living in a remote world of COVID-19? As a leader, CEO, entrepreneur or influencer you are trying to figure out how to firstly retain, but also recruit in the future, your valuable clients, members and suppliers. You first need to understand your target market behaviours and then you can understand the importance of your digital presence right now. People will go through these 7 stages at varying speeds, so it’s important to be digitally present right now to capture their attention.

active CEO Podcast #94 Mike Nishi Chicago Marathon Beyond The Race

active CEO Podcast #94 Mike Nishi Chicago Marathon Beyond The Race

On this episode of the active CEO Podcast, Craig Johns speaks with Mike Nishi about Chicago Marathon Beyond The Race, risk and crisis management in mass participation events, closed loop environmental sustainability strategies and the power of collaboration. We also discuss the Nike Breaking2 Project, partnering with Abbotts World Marathons, why he ran the Bank of America Chicago Marathon at the age of 13 years old, and why placing community at the center of event management decisions is so crucial.

active CEO Podcast #92 Lisa Tamati Relentless Leadership In Life

active CEO Podcast #92 Lisa Tamati Relentless Leadership In Life

On this episode of the active CEO Podcast, Craig Johns speaks with Lisa Tamati about relentless leadership in life as we go all in on saving her mums life, overcoming the toughest ultra-marathon races in the world, the GRIT to overcome adversity, and going above and beyond medical advice to find a solution for her mum. We also talk about imposter syndrome, the importance of hope, optimising your DNA, and learning how to pivot and change direction in life.

active CEO Podcast #90 Jason Treu Building Trust For Transformation

active CEO Podcast #90 Jason Treu Building Trust For Transformation

On this episode of the active CEO Podcast, Craig Johns speaks with Jason Treu about building trust for transformation, vulnerability and leadership, and why all leaders should provide psychological safety in their organisation, team or community. We also discuss Unstoppable Workplaces, Cards Against Mundanity, why the Dallas Cowboys and Mavericks are the heart and soul of the city, and leading high performing teams.

active CEO Podcast #89 How Many CEO Performance Habits?

active CEO Podcast #89 How Many CEO Performance Habits?

Craig Johns talks about CEO Performance, the third P of the 3P’s of the Leadership Performance Formula. CEO Performance is about developing high performance habits, effective routines and important cues, while removing unwanted contamination and negative influence in your life.

active CEO Podcast #88 Kate Maree O’Brien Tenacious Spirit Of An Entrepreneur

active CEO Podcast #88 Kate Maree O’Brien Tenacious Spirit Of An Entrepreneur

On this episode of the active CEO Podcast, Craig Johns speaks with Kate Maree O’Brien about the tenacious spirit of an entrepreneur, coping with pressure and the feeling of isolation, understanding limiting beliefs, and the importance of adaptive leadership. We also talk about having a number 8 wire New Zealand mentality, the future of SHE Conference, recently launching the She Leads A New Future Podcast, and why she tried exotic pole dancing.

active CEO Podcast #86 Chris Tabish Leadership Effectiveness With Comediology

active CEO Podcast #86 Chris Tabish Leadership Effectiveness With Comediology

On this episode of the active CEO Podcast, Craig Johns speaks with Chris Tabish about leadership effectiveness with Comediology, breaking out of the secure zone, bringing joy to the boardroom, and being a voice for executive management. We also discuss the differences in leadership style between Deloitte and Accenture; connecting the worlds of consulting and comedy; the principles of Comediology; and why humour is about authenticity and humility.

active CEO Podcast #80 Jonathan Rake Launchpad To Go Beyond Borders

active CEO Podcast #80 Jonathan Rake Launchpad To Go Beyond Borders

On this episode of the active CEO Podcast, Craig Johns speaks with Jonathan Rake, about his Launchpad to go beyond borders, the World Economic Forum shaping your thinking as a leader, leaders are hired to make judgement calls and performance leadership as CEO at Swiss Re Asia Pacific. We also delve into the global water crisis, running marathons with Mina Guli the CEO of Thirst, the importance of balancing ones mind, protecting the asset, and amazing human beings doing incredible things.

active CEO Podcast #78 Hilary Poole Leading Healthy Sustainable Systems

active CEO Podcast #78 Hilary Poole Leading Healthy Sustainable Systems

On this episode of the active CEO Podcast, Craig Johns speaks with Hilary Poole about leading healthy sustainable systems; working with outstanding leaders Teresa Gattung CNZM and Jack Welch; the privilege of leading Hockey NZ and Netball NZ; building a team of trusted relationships, and her four pillars of governance. We also discuss the differences between governance and operations, working through the CEO, understanding the key priorities, the importance of being an active CEO, and why whom you select as your partner is the most important decision of your life.

active CEO Podcast #77 Tips To Fuel Your Leadership Performance

active CEO Podcast #77 Tips To Fuel Your Leadership Performance

On this episode of the active CEO Podcast we talk about Tips To Fuel Your Leadership Performance, on episode #4 of Breaking The CEO Code. Craig talks about the effects of nutrition on company productivity and bottom line; eating food for the brain; a lifestyle change; negative effects of a diet high in saturated fats and low in Omega-3’s on the brain; lowering oxidative stress through antioxidants; workplace nutrition strategies can decrease medical expenses: positive effect on mood and mental health; power of hydration on overall body performance; and why a variety of fresh, plant-base, lean food and hydration options will help you maintain a healthy body and mind to perform at your optimum every day.